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Transforming ideas into enlightened solutions

We are a product development firm specialized in electric vehicle engineering and design, suspension development, automotive and motorcycle accessories, and consumer goods.

We build businesses and create inspired products for passionate people.

Going beyond utility and trends, our development team strives to create insightful solutions that resonate with customers on a deeper level. We create elevated experiences for brands and products through our consumer-centric research, engineering, and design.


ENGINEERING - INDUSTRIAL DESIGN - DESIGN STRATEGY - BRANDING - PROTOYPING - BUSINESS DEVELOPMENT


WORK

LATEST NEWS

Rapid Prototyping Expansion

Our team and capabilities have been growing. Tyler Diggs has joined the Bearaxe team bringing along his expertise in additive manufacturing, laser marking and cutting as well as CNC routing. With his arsenal of 3D printing machines and other rapid prototyping equipment, he has tripled the Bearaxe R&D shop’s equipment and vastly increased our in-house prototyping capabilities.

Road Trip!

Founder and CEO Josh Baltaxe, accompanied by Motowinch Lead Tech Ryan Egusquiza, and Content Specialist Tyler Diggs, went on tour the first week of August 2022 with the Motowinch test units from Portland Oregon to Los Angeles California. Checking in on our pro riders and testers along the way, they gathered valuable feedback and insights along with great photo and video content. Stopping to meet key shops, distributors and potential investors, the team was able to demo the Motowinch system and build some serious interest in the company.

Design Assassin

Former lead vehicle designer for Super73, Ian Chambers, joins the Bearaxe team adding his experience in industrial design and brand development to our quiver of resources. Aside from his success in electric, two-wheeled vehicle design, he has designed and developed a broad variety of products throughout his career including specialized professional tools, consumer electronics, furniture, and aftermarket motorcycle and automotive parts. In addition to traditional product development, Ian has aided and guided companies with brand development through art direction, identity development, creation of brand guidelines, and product planning strategy.

WHAT WE CAN DO FOR YOU

We can carry your product through incubation and inception phases all the way to pilot run approval and production.

We design for Six Sigma processes, implementing creative product design ideation with solid and sound engineering practices.

We have teams dedicated to subsets of product development. If you need support in a specific area of development, our Bearaxe teams can help.